UNSEEN_TYPO+GRAPHICS
CLIENTS
MOGAN_YUJIE
CATEGORY
DESIGN, TYPOGRAPHY, GRAPHICS
Designing for an "UNSEEN" plant art exhibition involves a combination of typography and visual graphic elements that evoke a sense of mystery, and discovery, and capture the essence of the narrative story of the exhibition.
There are multiple versions of the "UNSEEN" logo that reflect the changes in nature and the energy of growth and discovery so that the logo becomes more dynamic and adaptable to evolving contexts. Each variation contributes to the overall narrative of the exhibition while offering unique experiences for audiences to engage with.
The typography and visual graphics extend to various branding materials, including promotional posters, digital assets, and exhibition signage.